In The Kitchen
Pickles Combines Flexibility and a Positive Community to Create a Thriving Club
As the pickleball world evolves, so too must pickleball clubs. Pickles Indoor Pickleball Club in Hanover, Massachusetts, is a great example for other clubs looking for ideas on how to adapt. Open since March 2021, the six-court indoor facility was one of the first clubs in the area. As more clubs open and member interests…
How Defined Pickleball Uses Video Content to Drive Membership and Engagement
One reason for the success of social media is that visual content is appealing to many, thanks to the wide variety of content that can be displayed. A constant variable in social media is the use of video, as recognized by Defined Pickleball, the first indoor pickleball facility in Rio Rancho, New Mexico. With an…
Matrix Club Finds Success Through Hands-On Leadership and Community Voice
Founded by former college and professional tennis players Shannon Hudson and Johan den Toom, Matrix Club in Lowell, Arkansas, opened in early 2021 and features tennis, padel and pickleball in one facility. Owners Shannon and Johan are keen to adapt space, programming and strategy as demand and member tastes change. Being finely tuned to their…
Two Rivers Pickleball Club Has a Winning Formula for Member Engagement and Retention
Since June of 2021, Two Rivers Pickleball Club in Big Fork, Montana, has welcomed pickleball players to play on its four indoor and six outdoor courts scenically nestled in “The Last Best Place”. With over 1,800 members affiliated with the club, the northwest Montana facility prides itself on inclusion and a welcoming environment, highlighted by…
Courtside Pickleball Demonstrates How a Small, Single-Court Facility Can Win Big
While many may dream about having a private pickleball court, it isn’t in the cards for most. But thanks to Courtside Pickleball Club in Waterloo, Iowa, that dream can become a reality, for a small rental fee, of course. Many pickleball clubs use their large size to attract large groups, tournaments, leagues, etc. However, smaller…
How Seacoast Pickleball Club in Maine Built a Culture of Positivity
A great pickleball club is more than top-of-the-line courts; it’s the members who choose to walk through the doors every day. Seacoast Pickleball Club in York, Maine, made a conscious decision to incorporate both into its business plan and is thriving and still growing two years after opening. Over 500 members have joined the eight-court…