Pickleball is addictive ! I know because I am an addict and most of my friends that play are as well. What a great addiction though. The benefits of the game go beyond the physical as there is the mental, emotional and social aspect that become an important and integral part of a person’s lifestyle.
As the senior population in the United States continues to grow, pickleball clubs have a unique opportunity to tap into this expanding market. With 54.1 million adults aged 65 or older in 2019, comprising 16% of the American population, seniors are the fastest-growing demographic. This demographic shift presents pickleball clubs with new challenges and opportunities. Here are three strategies for pickleball clubs to capitalize on the burgeoning senior market:
As the vision provided by Triple Crown Sports clarifies the shape of PickleCon 2024, there’s news about how club owners and directors in pickleball can take advantage of early access to this remarkable event, set for the Kansas City Convention Center from Aug. 8-11.
Here at Pickleball Business Advisor, we’ve developed financial projections for dozens of pickleball clubs. No two are alike. Each entrepreneur we’ve worked with has a different vision for their business: scale, amenities, vibe, co-located ancillary businesses, food & beverage, location demographics and more. As new clubs open, a wide variety of approaches are being explored. That said, every pickleball club is governed by one fundamental economic reality.
Technology is a powerful tool that can help run and grow your pickleball business. It can and should handle things such as viewing court availability, reserving courts, event signups, and membership management. Think of your court management software as an employee that does a lot of work for not a lot of pay. When finding…
As an athlete, I am always on the lookout for innovative products that can enhance my performance and aid in recovery. One such product that has caught my attention recently is CBD topicals. CBD, or cannabidiol, has gained popularity in the sports community for its potential benefits. CBD topicals are a must-have in your pickleball…
