How the CCPC is Promoting Youth/Family Pickleball in the “Cereal Capital of the World”
Battle Creek, Michigan is the cereal capital of the world and home to the Cereal City Pickleball Club. Cereal City Pickleball is a non-profit club “dedicated to organizing and promoting pickleball in the Battle Creek area.” The founding members started the CCPC in hopes of forming a competitive pickleball community with diverse programming options like lessons, tournaments, and community outreach events. The CCPC has a mission to “enhance the health and welfare of the general public by encouraging, organizing, and promoting the development and growth of pickleball.” The folks at the CCPC are fulfilling their mission through programs like the CPCC grant program which provides pickleball equipment and instruction for various local communities.