Diversifying Revenue Streams at Smash Park

Diversifying revenue streams has been a strategic goal for Smash Park, driven by a desire to ensure long-term sustainability. Not only is it a vibrant hub for sports and entertainment, it is an establishment that mitigates risks associated with overreliance on memberships and offers new avenues for customer engagement. Monty Lockyear, Founder and CEO of Smash Park says, “By offering a variety of services and experiences, we can appeal to a broader audience and create multiple touchpoints for customer engagement.”

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Atlanta-Based Painted Pickle Combines Competition and High-End Food and Beverage

Painted Pickle is redefining the social and culinary scene in Atlanta by blending high-end dining with the competitive thrill of pickleball. Owned by Justin Amick, a master sommelier and former Division I college basketball player, Painted Pickle offers a unique “competery” experience that merges gourmet food, premium beverages, and the fast-growing sport of pickleball in an upscale setting.

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