Peckleball Palace in Salt Lake City Finds Success in a Small Space

Bigger is not always better as evidenced by Peckleball Palace in Salt Lake City, Utah. Open since early 2023, Peckleball Palace was Salt Lake City’s first indoor pickleball facility.

Owner Russ Morgan said having three courts allows the facility a lot of opportunities and attracts a lot of players with nearly 3,000 account holders after only two years in business.

“Our main goals is we want people to come here and enjoy playing pickleball,” Russ says. “And being a smaller facility lets us try and do different things!”

Here are four ways you can take advantage of owning a smaller club too!

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Power of the Pickle: How Opelika Pickleball is Serving Up Growth and Community Involvement

It is widely known that the popularity of pickleball has been steadily increasing over the past few years. One of the primary reasons for this growth is the innovative approaches that pickleball clubs are taking to attract new members, engage with the community, and organize top-notch tournaments with significant impact. That is exactly what Opelika Pickleball is doing. Since its inception in 2019, Opelika Pickleball has been a hub for pickleball in the southeast United States.

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Chicken N Pickle Employee Benefits Program

Chicken N Pickle is one of the premier entertainment-focused pickleball venues in the country. With its indoor/outdoor pickleball complex, a variety of yard games, and hearty restaurant, Chicken N Pickle is a unique experience that seeks to serve its guests well. However, their guests are not the only ones well-served by the company as they offer their employees a robust benefits package to show their appreciation and care in addition to their wages. Of their benefits program, Jessica Sharpsteen, Chicken N Pickle’s Director of Human Resources, Training, and Recruiting, says, “Our benefits are in line with our core values. [We] want to ensure our team members have [the] insurance coverage they need to be happy and healthy but also feel valued for the time they give back to the community.” While it requires sacrifice on the company’s part, Chicken N Pickle understands the need to make their team members feel valued in order to run a successful business and does so through several generous elements within their benefits program.

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The Pickle Lodge Ensures Member Satisfaction with Court Time Availability

With over 1,700 paying members and thousands of drop-in members, The Pickle Lodge in Cincinnati, Ohio, has found a successful formula for keeping its 17 indoor courts full and their membership steady. 

Player Experience Coordinator Ethan Shutte says keeping members happy is key to their success. 

“We make sure the members have what they need and put them first by catering to them as much as possible,” he says. 

Since its soft opening in June of 2023, The Pickle Lodge has used the Court Reserve booking system that allows all players to select their own court time. Ethan says the system is easy to use and every player is encouraged to download the app in order to book through their phone. Players who don’t want to use the app can also book online through the website. The app allows players to book open play, round-robins, clinics, leagues and lessons. Ethan says he hasn’t heard any complaints from members about the app that proves it’s working as it should.

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Vision Casting and Value Setting for Your Club

Because so much of a club’s identity over time hinges on the initial vision casting from its founders and core values that stem from this vision, being purposeful about vision and values is crucial to a club’s origin story. In this article, we get to hear from three new clubs in various parts of the country on how they initially determined their club’s vision and values, setting them on a successful course to effectively communicate their mission with their community.

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Pickleball Warehouse in Pittsburgh Prides Itself on an Open Play Model Every Day

The newly opened Pickleball Warehouse in Pittsburgh is based on the idea of the fun, spontaneity and fellowship of open play. Since July 2024, Pickleball Warehouse has been Pittsburgh’s largest indoor pickleball facility with two private courts and 17 courts dedicated to open play.

Husband and wife Bryan Wigginton and Alexa Gervasi saw a gap in the pickleball market with a lack of indoor playing space. With that observation, the idea for Pickleball Warehouse started to form. Nearly six months into the open play business model they are having a great time and their players seem to feel the same way.

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